The Nike Lebron NXXT GEN Genisus “Viotech” sneakers are set to make their debut in the market. The latest model represents a ...

"Amazing looking shoe, amazing design, amazing fit, and an amazing price. I love this shoe. I love this product," says one ...

One shopper notes: "Man, I love these shoes! My order arrived early and the contents were in perfect condition. I will ...

In his short time at the company, though, Hill had already turned a few heads. After a Nike exec came to speak to his sports ...

Nike's sale section is starting to fill up. The Swoosh brand is starting the year off by knocking down the prices on some of ...

LeBron James faced a career-defining decision between Nike, Adidas, or Reebok. Reebok nearly secured him with a $10 million ...

While the greater Los Angeles area pulls together, LeBron James is showing love to the men and women on the front line.

The “Viotech” colourway dazzles with its vivid Light Lemon Twist geometric patterns layered over a contrasting foundation of ...

LeBron James has revealed why he turned down a $10 million shoe deal at 18. The Los Angeles Lakers player appeared on the ...

Norris Cole was already on his third team by the end of the night he was drafted. Selected 28th overall by the Chicago Bulls ...

James debuted a player-exclusive colorway of the Nike LeBron 22 in a style designed for the Fairfax High School Lions. James has a long history of supporting the Los Angeles school, both on and ...

As LeBron James has risen to international stardom, he has had a silent partner. This is the story of how Randy Mims became ...