Ramraj Cotton is weaving tradition into modernity. With Abhishek Bachchan as its new brand ambassador, the brand is on a mission to make ethnic wear the new cool—one stylish veshti at a time.
In 1931, attending the Second Round Table Conference in London to negotiate India’s independence from British rule, Gandhi arrived in the garb he had made famous: a homespun cotton dhoti, a shawl over ...