In the picture, Bumrah points, raising his finger dipped in butter, while holding a half-eaten piece of bread in his other ...

The Amul Butter ad featuring the Amul girl has been appearing on billboards and newspapers for years. Advertising a generic commodity like butter is difficult but Amul hit the nail on the head by ...

He came up with the Amul Girl idea when he was a manager at the advertising agency ASP. He got the project to reposition the Amul brand and decided to create a mascot that would resonate with ...